Categories

Wine Museum

Roles
Creative Direction Interior Design
Project duration
April 1999 - June 2001

Iugatinus is a space that encapsulates the essence of Frascati values, welcoming tourists into a warm and contemporary environment that showcases and sells Frascati’s rich culture and its renowned white wine. Situated within a 1640 building, the project fosters a striking contrast between modern design and historical heritage, resulting in a timeless piece of interior design that effortlessly blends past and present.

Timeless interior design

Commissioned by the Municipality of Frascati, I've had the unique privilege of transforming the interiors of the new Tourist Information Office. This wasn't just another interior design project. Rather, it presented an opportunity to create a living manifesto that embodies the city's rich historical legacy as it steps into a promising, innovation-driven future. Nestled next to the renowned Museo Tuscolano, designed by Massimiliano Fuksas, this Information Office is set within a villa dating back to 1640. The villa, later integrated into the modern Town Hall in 1880, is a testament to Frascati's journey through time.
The Frascati Info Point has been transformed into a multipurpose hub, equipped to cater to tourists' diverse needs. From booking accommodations to organizing site tours, it provides visitors with a comprehensive overview of the city's multifaceted history and vibrant culture. The space is segmented into distinct zones for different services, a bookstore, and areas for temporary events. These segments are visually divided from the wine exhibition by a state-of-the-art glass gallery. This elegant partition places the wine museum in a prime position, making it a focal point of the space.
The Info Point seamlessly integrates the historical, artistic, and architectural heritage of Frascati with its world-renowned wine culture. It delivers a balanced experience where visitors can appreciate the city's intriguing past and its progressive future. This arrangement culminates with a highlight - the exhibition of Frascati's iconic wine, setting the stage for a memorable city tour. Through this journey, visitors gain an in-depth understanding of the complex DNA that makes up the real Frascati, setting the stage for them to explore the city further.

LCD Flooring

First world installation (1999)
The cantilevered catwalk has a steel frame and Saint Gobain PRIVA-LITE as flooring, a laminated glass made with a liquid crystal film (LC) assembled between two or more plastic interlayers. Volumetric-motion sensors activate the LC film, providing a more comfortable experience for the visitors.

PRIVA-LITE OFF

PRIVA-LITE ON

A 1700 ca.

A 1800